Source Documents
smirnoff pro contest, 1970. 

Heublien Inc : Smirnoff Pro Contest, 1970.
Heublien Inc : Smirnoff Pro Contest, 1970.

March 1971 Volume 12 Number 1.

Heublien Inc (Smirnoff) Articles and photographs

Page 64
For immediate release: Heublien Inc (Smirnoff)
Smirnoff Pro Contest

Professional surfing is wearing a "new look"
That was the consensus of contestants and officials involved in the first Smirnoff World Pro-Am surfing championships at Hawaii.

Winner Nat Young, a former world champion from Australia, identified the difference as professional attitude.
"I had the feeling we were all men out there for the first time."
Young was referring to the conduct of the competition by the new International Professional Surfers Association and the combination of elements that existed for the Smirnoff-sponsored event.

Among them were:

Smirnoff Lady
Waves ranging in sets from 8 to 18 feet in height which were called the biggest and best ever seen for a modern contest.
A record purse for the sport of $4,600 with S2,000 going to Young, who also received an expense-free invitation to the Peruvian International in February.
Introduction of instant scoring.
For the first time, contestants and spectators knew what was happening as judges flashed their scores following each ride of a wave.
A strong field with representatives from Peru, South Africa, Japan, Florida, California, Hawaii and Australia.
A world-famous surfing location- Makaha Beach on the island of Oahu.
Most important, these things combined with a final 1 1/2 hour heat Tuesday, Nov. 24, that was so tightly contested, four of the six contestants were virtually tied after 80 minutes of battling big waves.

In fact, at the finish, the two world champions- Young and Felipe Pomar of Peru- were deadlocked based on points accumulated by five judges on their five best rides of the day.
In an unprecedented situation, it was necessary tor the judges to carry their scoring through four extra waves—nine rides in all—to establish a point of separation between the rivals.
Pomar received $1,000 for second place.
He was followed by Jim Blears of Hawaii. $700.
Peter Drouyn of Australia, $500, Gerry Lopez of Hawaii, $300: and Mike Halley of Hawaii, $100.

"The sport of professional surfing grew ten years in two days." commented Ronald Sorrell, commissioner of the IPSA and Honolulu stockbroker.
Fred Hammings Jr,, 1968 world champion and contest director, lamented: "This is the most exciting contest I've ever seen.
What am I doing on the beach?"
Eduardo Arena, president of the World Surfing Federation, who had flown from Lima, Peru, to serve as chief judge, said the contest offered the best conditions and competition of any in his memory.
Page 65

Nat Young ... winning again.
Arena's crew kept the participants aware of their positions by relaying scoring information to them from the rescue boat.
Surfers hailed the new system.

"It was an incentive.
If you were trailing, you knew you had to take many chances to make up ground," Drouyn said.
Joseph McGarry. vice president of Heublein, Inc. presented the checks to the finalists, praising them for courage in face of such big waves.
"Exciting?" remarked McGarry, "it left me breathless."

Pages 64-65

Peter Drouyn drops through the Makaha bowl.

Photo: Brewer.

Page 1
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Gary Propper digging deep on his twin-fin P.F. IV
at Sebastian Inlet. / Photo: Jana Frye.

Page 4

Fins Unlimited:
Channel and Twin-fin Channels

Glass fins and other good things from the people who make Bahne Surfboards.

March 1971
Volume 12 Number 1.

Cover: Tom Stone.

January, 1971
Number 4  page 1.


Geoff Cater (2019) : Heublien Inc : Smirnoff Pro Contest, 1970.