Introduction A glowing account of the attractions by the Secretary of the Chamber of Commerce, it a
briefly notes that at Ventura
board riding is a very pleasing diversion. Page 12
Ventura-By-The-Sea By Sol. N. Sheridan Secretary Ventura Chamber of Commerce
VENTURA BY-THE-SEA is an old Mission town that is just
beginning to come into its own as a resort city of the
higher cIass -with nothing to draw the cheaper excursionists
who go to the Beach for a Sunday from the big city and just
far enough away from Los Angeles to make it a most desirable
place of summer residence for the man of family who wants to
get his folks out of the heat for the summer months and into
an atmosphere that will come as close to suggesting that of
home as the atmosphere of any place other than home will.
For this kind of folk, Ventura is an ideal summering place.
It is a city of homes, between the mountains and the sea.
The blue expanse of the Santa Barbara Channel, where the new
war ships test their speed in the smooth water, lies before
the town, in plain sight all the time.
And beyond the Channel are the blue islands where there are
all the fishing possibilities found at Catalina, and
comparatively little of the expense in getting the fish that
mark the more populous island resort.
The Ventura Beach is the best, and by all odds the safest
bathing beach along the whole expanse of the California
The current from the north tempers the sea water to a
grateful coolness; and is yet not strong enough to be felt
by the bather. There is never a tide rip at Ventura, and the
dangerous undertow is a thing unknown.
The beach slopes away at a grade of less than one per cent
under the water, and the sand is as smooth and as level,
almost, as a floor.
There are no rocks in the bathing reaches.
No fatalities have ever marked the
bathing season here.
Little children, alone, play beside the breakers and paddle
in them - and if a child should fall the gentle waves would
roll him right in upon the sand.
For the more strenuous bather, while there is little element
of danger, the breakers roll in more heavily when he goes
out to meet them, and surf board riding is a very pleasing
The warm sun affords an ideal temperature for the lazy
bather who just wants to put on a bathing suit and loll
around on the clean sand.
The Ventura Beach is the cleanest in the state, for the
rivers that run down to the sea have their mouths closed by
sand washing in in the summer time, and there is nothing to
foul the water or the sands.